After having a discussion with Meryem about our possible collaboration we came to the conclusion that undertaking a live brief based on illustration would be the best move. Meryem presented to me a range of briefs that she would enjoy undertaking, and would lend themselves to collaborative resolutions. The one that stood out the most to me was the 'Creatoyz' brief created by French vinyl toy distributors 'Artoyz'. It was first established last year, and has the potential to be repeated again some time in the future. Nevertheless we intend to adapt the brief slightly, and focus on a subject area of our choosing, but stick to the basic principles of character design and supporting packaging and promotional material. The prospect is very exciting and definitely something I am ready to sink my teeth into. The image to the left is my favorite entry from last years short list of winners. More examples are below.
Mr. Yeah by Julien Renault:
Jumble by WMK:
Kuma by Cuypi:
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